What It Costs

One setup fee. One monthly price. No contract.

The Zero-Risk Guarantee

A money-back guarantee. Try it for 30 days. If you're not happy for any reason, call or text me within 30 days of the day you sign up, and I'll refund your whole first payment, your setup fee plus your first month. No questions asked.

See how the guarantee works →

Core

A website that brings in work, and the system behind it.

A powerful website for your business, with home, calculator, and contact pages

 

A cost calculator matched to the work you do most

 

Every lead saved to your contact list automatically

 

An email alert the moment a lead comes in

 

Follow-up emails go out to homeowners on their own

 
$97
/ month

+ $299 one-time setup

Start here

Growth

Everything in Core, plus a business phone number and the tools to book the job.

Everything in Core

 

A business phone number with call recording

 

Text alerts when a hot lead comes in

 

Missed-call text back, so a missed call still gets an answer

 

Online booking for your leads

 
$279
/ month

+ $499 one-time setup

No contract. You pay month to month.

Also yours with Core and Growth

  • Your Prices, Day One. Set your own prices first thing, and try your calculator before it goes live.

  • The 30-Day Free Lead Plan. The posts and free places that put your calculator in front of homeowners.

  • The Leads-to-Jobs Call Guide. How to call a calculator lead back so it turns into a job.

  • The More Leads Ad Guide. How to put your own money behind your calculator, when you're ready.

  • Free Quarterly Tune-Up. I freshen up your site every three months.

  • The Know-What's-Working Report. See which post or place each lead came from.

These come only with a Craftsman Digital plan. You can't buy them anywhere else.

How this compares

  • Contractor marketing agencies: about $1,750 to $6,000 a month. They run ads, SEO, and more.

  • Calculator software: $49 to $495 a month. You set it up and write your own pricing.

  • Craftsman Digital: $299 setup, then $97 a month. Your website, a remodel calculator, and lead follow-up, done for you by a remodeler.

Questions

How does setup work?

Once I have your setup form, your card, and your login, I build your site. Then I send it to you to look over before it goes live.

Who owns my domain?

You do. It's registered in your name.

Who owns my customer list?

You do. Every lead your site brings in is saved as your contact, in your own account.

Is there a contract?

No. You pay month to month.

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